The Challenge
Launch Green Key Real Estate as a national brand by reinvigorating an existing, local brand with a fresh new look, tag line, website and signage that instills trust and a green message.
What We Did
We set out to create a design for Green Key Real Estate that could to convey strength and trust. Their customers needed to see that their investment was safe, their decisions were smart, and the company aligned with their goals of a healthy, forward thinking, clean, lifestyle. After developing and testing several new concepts and key messages, we decided on a new identity system that was smart, strong and bold. Elements included messaging, logo, tagline, signage, take-one flyer templates, and website build around the new brand.
The Impact
This work received accolades across the industry and provided Green Key Real Estate with the tools to sell franchises nationally.
The Happy Client
Green Key Real Estate